In 1870 a group of dedicated Bruneck citizens founded the first town improvement society in Tyrol.  In 2020, on the occasion of its 150th anniversary, a project was initiated – “1870 – Escape into the Green” – that examined the fascinating history and development of tourism in the region.

Eighteen permanent sites in and around Bruneck invite people to explore anew the town and its surroundings. Paths that were first created in the 19th century guide walkers to atmospheric vantage points. By scanning a QR code they can access historical information on the different locations, and on the personalities, events and buildings that were important in the development of tourism in the area – all peppered with interesting background knowledge.

Let yourself by whisked away into the history of tourism in Bruneck!